My latest blogs on social media strategies

Why Showing Up on socials Feels Akward

And Why You Should Keep Posting — Even When No One Seems to Respond Showing up on social media feels unnatural for many entrepreneurs and…

Two people in a store, one approaching the other cold — a metaphor for showing up on social media

How HDR Saved My Vacation and What It Can Teach You About Content Creation

How HDR Helped Me Overcome Challenges in Content Creation Do you know that feeling? You've carefully planned your vacation, you know exactly…

HDR shot of Plaza España in Seville on a cloudy day – Creative photography by Iwan Koenderman

10 Myths About Ghostwriting Debunked: What You Need to Know

The Hidden Power of Ghostwriting Do you feel like you're not getting enough online visibility despite all your hard work? You're not alone…

Ghostwriter with a laptop on the red carpet, while a celebrity holds their arm. This reflects the misconception that ghostwriters only work for celebrities.

Why Images are Essential for Your Content Strategy

How to Use Visual Elements Effectively. People think in images, feelings, and sounds. That’s why pictures – and even music – can powerfully…

Abandoned billboard in an empty street with an old, broken car, symbolizing the importance of visual content in an effective content strategy.

The power of a Smart Content Strategy

How to make an impact without getting lost in the noise In a world where everyone seems to claim the truth and knowledge is power, it’s…

A mysterious room filled with silhouettes secretly working on a powerful content strategy

What is Content Creation and Storytelling? How to Attract Customers

Why Content Creation and Storytelling Are Essential for Your Brand and Social Media Storytelling and content creation are powerful marketing…

A mysterious storyteller in a dark cellar, surrounded by an engaged audience. The warm candlelight highlights the power of storytelling.

Why Social Media Posts Don’t Attract Clients

Many entrepreneurs post regularly on social media but get little response. How do you create content that actually attracts clients? Sound…

Entrepreneur working on social media strategy on a laptop

Why Showing Up on Social Media Feels Uncomfortable

And Why You Should Keep Posting — Even When No One Seems to Respond Showing up on social media feels unnatural for many entrepreneurs and…

Two people in a store, one approaching the other cold — a metaphor for showing up on social media

Ghostwriting: What Is It and How Can It Help Your Business Grow?

You’ve probably been there: you want to post regularly on social media, maybe you even enjoy it, but where do you find the time? A…

Ghostwriting depicted by a ghost with handwritten text

Improve your SEO with these web tips

I haven’t posted on LinkedIn for almost three months. Actually, that’s a bit of a sin, but it couldn’t be helped. Consistent posting is…

Picture for the blog improve your SEO with these web tips